Luxury property pitches
The concept is manifested in a bound book of haiku with photographs. Nature transcends and becomes art. A sense of tranquility from the forest with the accompanying cadence of poetry permeates the entire book.
We also proposed fashioning the direct mailers as postcards with nature haiku and background landscapes of the development.
We proposed fashioning the direct mailers as folding maps, and a microsite designed like a travel website.